consumerism and advertising in the 1950s

Families would meet these needs by purchasing things on credit. Consumerism further developed in the 20th century. The interstate highway system benefited the country in many ways. A cost-of-living index measures differences in the price of goods and services over time. The heyday of the full service gas station reached its peak in those post World War II years. Between 1945 and 1949, Americans purchased 20 million refrigerators, 21.4 million cars, and 5.5 million stoves, a trend that continued well into the 1950s. Consumerism in America began with the systems of mass production developed during the Industrial Revolution, which made manufactured goods more affordable and available. After the tumult of the 1930s and 1940swith their sustained economic depression (1929-41) and world war (1939-45)the 1950s did seem quiet. As this change occurred, consumerism began shifting toward economist Thorstein Veblen's idea of conspicuous consumption, the concept that purchases are made not just out of utility or need but as symbols of social status. I would definitely recommend Study.com to my colleagues. Budweiser's iconic Clydesdales first appeared in 1950s advertising commercials and can be seen today in holiday and Super Bowl ads. It is arguably, but it might be referred as the religion of 20th and 21st centuries (Miles, 1998). Constitution Avenue, NW This department store took window shopping to a new level with a machine called the "Tell-it-to." American consumerism exploded in the 1950s and continued into the 1960s with purchases of cars, houses, televisions, furniture, and modern appliances. In fact, the American consumer was praised as a patriotic citizen in the 1950s, contributing to the ultimate success of the American way of life. Consumer advertising is a specific field of advertising, which focuses on the needs and desires of households rather than businesses. Animated figures such as Speedy Alka-Seltzer, Gillette's Sharpie the parrot, Mr. Clean and the Jolly Green Giant entertained TV viewers in later ads. Meanwhile, American industry just needed some retooling to switch from wartime industries to peaceful pursuits. New labor saving devices & More, newer, better. Today, there are Holiday Inns in every state and more than 50 countries. It created economic opportunities for new industries that. In addition to the G.I. Much of this cash was burning holes in the pockets of millions of Americans just waiting for the day when they could spend it on washing machines, cars, and other long-deferred goods (Cross). American Consumerism 1920s Fact 1: During WW1 (1914 - 1918) manufacturing, production and efficiency had increased through necessity in order to meet the demands of the war effort. Meet the influential author and key figure of the Harlem Renaissance. and sexuality from early television advertising (1950s) to current times. 1950s Culture Advertising boomed in the 1950s because of America's culture at the time and TV's massive reach. | Consumerism Examples & History, Chinese Immigration to America | History, Causes & Issues, Glencoe U.S. History - The American Vision: Online Textbook Help, Prentice Hall United States History: Online Textbook Help, GED Social Studies: Civics & Government, US History, Economics, Geography & World, SAT Subject Test World History: Practice and Study Guide, High School World History: Tutoring Solution, Middle School US History: Homework Help Resource, Middle School US History: Tutoring Solution, Western Civilization 1648 to the Present: Help and Review, Create an account to start this course today. Television fitted well into the home, as a simpler, cheaper, and more convenient family leisure activity. More, Newer, Better Now, with millions of men returning home from the front, these factories were repurposed as part of an effort to claim a ''new normal,'' predicated on the idea of a working man supporting his wife and children. JFK Foreign Policy & the Cold War | What were JFK's Cold War Policies? An example a cooking stove was advertised a product that could limit the amount of time and labor done in the kitchen and more time to spend with their family. Advertising Strategies in the 1950's Companies used careful language to influence the potential consumer to make them view their product as a necessity. The introduction of the credit card in the late 1950s allowed Americans to spend beyond the means of their income. I feel like its a lifeline. 4-minute read. Advertisers in the 1920's laid the foundations for many facets of modern advertising, but the 1950's allowed for unprecedented growth as Americans began to "spend their way to prosperity". Consumerism on TV: Popular Media from the 1950s to the Present. To unlock this lesson you must be a Study.com Member. Get unlimited access to over 84,000 lessons. Gender Roles in the 1950s History & Impact | What are Gender Roles? such as gas stations, motels, and restaurants, which sprang up at interstate exits. Critics contend that consumerism creates a narcissistic culture. The agreement guaranteed that GM workers would receive regular wage hikes tied to a. Get unlimited access to over 84,000 lessons. A sponsor could refuse to let a competing auto manufacturer's car appear in a scene or allow an actor to smoke cigars if the sponsor sold cigarettes. if ( 'querySelector' in document && 'addEventListener' in window ) { Ajax Cleanser's pixies and marching spark plugs and sausages appeared in early '50s ads. All rights reserved. By 1959, there were 100; by 1975, 1,700. Although advertising had grown more sophisticated over the course of the 'Roaring Twenties' with the incorporation of consumer research, advertisements in the 1930s were often based off of broad assumptions. Select from premium 1950s Fridge of the highest quality. Consumer Culture Expressed Through 10 Contemporary Art Pieces | Widewalls Do they criticise consumerism or do they celebrate it? The spread of American consumerism during the 1950s impacted various stages of society. Presenting case studies of well-known shows including Will and Grace, Birds of a Feather, Sex and the City and Absolutely Fabulous, as well as 'reality' television, this book examines the transformations that have occurred in consumer society since its appearance and the ways in . Consumerism is the theory that individuals who consume goods and services in large quantities will be better off. Advertising and Consumption Norms The fact that the profits of capitalist firms in general are enhanced when increased Chicago: University of Chicago Press. Purchases could be made on "time." } Consumer Spending, 1950-1960. America had an electronic mall by the mid-'50s. The biggest and best-known manufacturing company was the automaker General Motors. It became based on the idea of single-family ownership of a home filled with convenience items like. The 1950s were sometimes referred to as "the advertiser's dream decade." With the end of the war came a new desire for Americans to spend money. Pent-up consumer . The orders were delivered the following morning. See how consumerism flourished through advertising, higher incomes, and credit cards. And in fact, the Marshall Plan was passed to help rebuild many of these countries. Around town, teenagers took to cruising, a social fad that involved simply driving from one location to another. In the spirit of the holiday consumerism propaganda, and the overall joy of buying Christmas presents, a glance back at advertisement propaganda and consumerism culture back in the 1950's reveals that America's target consumers weren't mostly frenzied parents and adults - it was females. These types of advertisements are often focused even more narrowly on a specific demographic or target audience to increase effectiveness and message penetration among that audience. Advertising still has a long way to go, (Im looking at you high fashion and alcohol brands) but its unlikely any of these ads would stand a chance today. Also a trained anthropologist, Hurston collected folklore throughout the South and Caribbean reclaiming, honoring and celebrating Black life on its own terms. Radio's golden age in the 1940s and TV's golden age in the 1950s both took place when advertisers were creating or heavily involved with the production of most of the programs. Consumer organizations distributed pamplets and magazines, such as Consumer Reports, Consumer, Women Shopper, and Consumers Guide to better educate consumers on the utility of goods and quality. Ruthless: Monopoly's Secret History (espaol). The consumer movement shows that far from a nascent neo-liberal agenda, on offer was a negotiation with the market recognizing both its dynamism and iniquities and crafting . She has also served as a teacher-leader providing professional development to other educators. Consumerism refers to the consumption of goods at a higher rate. 2 Pages. Consumer consumption peaked at a historically high level. Measures of the G.I. Discover how post-WWII economic developments led to the trend of consumerism in American society. Its like a teacher waved a magic wand and did the work for me. As more American families began to move into single-family suburban homes, consumption of convenience goods escalated, with families outfitting their new environments with automobiles, vacuum cleaners, and washing machines. Movies, records, and television spurred sales of products through advertising and product placement. 2011. . Advertising and credit replaced rationing and restraint, and a growing number of middle-class families engaged in a spending spree. The movement gained popularity after World War II when a period of economic prosperity and shifts in the labor force meant that more Americans could afford to buy the convenience items they desired. World War II was over. There are, obviously, some standard modes of practice that are tried and true. In addition, television provided a potent medium for advertisers to reach inside American homes, creating desires for other products. Advertising also makes newer forms of media both useful and accessible. Manufacturers had found a highly productive method of reaching consumers through the television that they had not previously had. How was Consumerism Encouraged in the 1950s? In 1933, Arthur Kallet, director of Consumers Research, and Frederick Schlink, an engineer published 100,000 Guinea Pigs: Dangers in Everyday Foods, Drugs, and Cosmetics. In 1936, the Consumers Union, a union owned and controlled by organized consumers, was founded. The discussion focuses on the interplay between consumerism at home and consumerism on screen - the 'decadence' which so incensed Murrow. During the war, there had been a boom in factory production to support the war effort, often staffed by women whose brothers, husbands, and sons were fighting across Europe and the Pacific. Others did not. The United States was the world's strongest military power. It is worth noticing that alike as the belief consumerism is ephemeral and intangible, still people can perceive its effects in everyday life. This increase in consumer activity continued into the 1920s, when the installment system, buying large items on credit and paying the cost over time in installments, was first introduced. Innovations in technology, expansion of white-collar jobs, more credit, and new groups of consumers fueled prosperity. Its amazing to see how much the visual aesthetic evolved as a result of the changing times. Most home products were marketed to women. With the massive growth in suburban populations, automobiles were needed more than ever, and were within reach for many. The system of planned obsolescence also accelerated consumption by making goods more affordable while manufacturers made them less durable, ensuring that they would have to be replaced with regular use. When Was the Red Scare? Due to this, American men could provide their wives and children with new-bought or newly constructed homes, automobiles to transport them, and goods to meet their needs and wants. The economy was booming and everything was all jukeboxes and wholesome family dinners. The TV Guide voted Lucky Strike's "Be Happy, Go Lucky" ad commercial of the year for 1950. A major drawback was the advertising cost; sponsors were spending between $10,000 to $20,000 for 1-minute spots 10 times more than for radio ads, according to William H. Young in his book "The 1950s". State and federal lawmakers responded by funding new highway construction programs. The affordability of consumer goods was another critical piece of the ''American Dream'' lifestyle. It all sounds perfect, right? A Consumer Republic. Performers such as Fats Domino and Elvis Presley reached millions of TV viewers, launching rock n roll into the mainstream and a craze for 45-RPM records. The 1920s and the 1950s were times of substantial growth and economic prosperity. Tupperware culture is infused with the rhetoric of positive thinking manuals, a genre of writing with a long history in the United States. . Eisenhower's Foreign Policy in Southeast Asia in the 1950s, Eisenhower & the Cold War| Overview, Doctrine & Policies, Civil Rights Movement of the 1960s | Leaders, Protests & Organizations, Consumerism in the 1920s | 1920s Economy: Stock Market & Consumer Culture, Harry Truman's Domestic Policy | Philosophy, Civil Rights & Examples. These advertisements used animated mascots and celebrity endorsements to highlight the appeal of an array of mass-produced goods, as well as television programs such as Leave it to Beaver that portrayed the idealized American family. The great American dream! suburban homes had yards and crime was low. Customers would then come back. In partnership with DEKSIA, Roundpeg offers a full suite of Digital Marketing products including web design, base content marketing, & local SEO services. During the Consumer Era, production boomed and consumerism shaped the American marketplace, which spread from cities to suburbs. Many of these mom and pop stations would offer free postcards, key chains, toys and sodas for the kids, S&H Green stamps and of course maps. 211 lessons. He opened the first self-service gasoline station in Los Angeles. Much has changed over the last 50-60 years, including the way products are advertised. In 1952 alone, 3.9 million babies were born and an average of 4 . With over two decades of experience, Roundpeg is an Indianapolis-based digital marketing agency specializing in local SEO, website design, and content development. Satisfactory Essays. 211 lessons. "Some Like It Hot". Throughout the decade, automakers debuted distinctive models every year. America was at peace once the conflict in Korea (1950-53) ended. Innovations in technology, expansion of white-collar jobs, more credit, and new groups of consumers fueled prosperity. The Great Society Programs & Lyndon B. Johnson | What was the Great Society? Selling in Order to Buy This department store took window shopping to a new level with a machine called the Tell-it-to. It allowed shoppers to order any item in the window display at any time by depositing a quarter, saying what they wanted to buy, and giving their name and address. The American government intended this plan to be a method for preventing the resurgence of fascism and the spread of communism from the Soviet Union. He has since founded his own financial advice firm, Newton Analytical. But it ended with many Americans questioning the promises of consumer capitalism. After World War II, consumer spending no longer meant just satisfying an indulgent material desire. March 01, 2023. End of WWI, the Treaty of Versailles & the League of Nations. As Daily Life in 1950s America puts it, "along with rising incomes, easy credit, and fear of being left behind with outmoded products, aggressive marketing in the form of slick advertising campaigns fed the culture of consumerism." While some items found in the average home are still the standard to this day, other fads were just plain bizarre . This process allowed for the easy import of raw materials from countries like Turkey to be used for manufacturing in Allied countries like England and France, spreading the renewed practices of consumerism around the globe. The 1950s were an exciting time. Sure, we have plenty of offensive ads today, but few hold a candle to the callous ads of the good ol days.. African American History Curatorial Collective. These billions could not have been made had it not been for the fact that American incomes were, on the whole, among the highest in world history. Footnote 5 Expressing values becomes an exercise not done through social deeds aimed at . Cars and TVs Advertising boomed in the 1950s because of America's culture at the time and TV's massive reach. TV lamps glowed atop television sets while families ate pre-packaged TV dinners on Melamine trays. "The good purchaser devoted to 'more, newer and better' was the good citizen," historian Lizabeth Cohen explained, "since economic recovery after a decade and a half of depression and war depended on a dynamic mass consumption economy. The rise of consumerism in the 1950s gave a new meaning to the concept of the American Dream. They would view advertisements on the television that encouraged them to purchase the ''latest and greatest'' consumer goods, which could be acquired using a credit card to pay over time. Create your account, 14 chapters | While the digital age has given us many new tools, the rules of good marketing apply. By 1960, about 10,000 miles of interstate highway had been constructed. JFK Foreign Policy & the Cold War | What were JFK's Cold War Policies? Facts about the American Consumerism 1920s for kids. And, as political, social, and economic dynamics shift, so do the ways in which we consume media and interact with brands. After the end of World War II in 1945, American society, exhausted by half a decade of wartime rations and restrictions, was ripe for a change. Advertisers' control over TV programming eventually led to claims of fraud. Open Document. In 1951, TV earned $41 million in advertising revenue, a small fortune by today's multibillion-dollar figures. Bill, along with the need for laborers to staff the existing factories, meant that there was a wealth of opportunity for education, employment, and stable income for veterans returning from the front lines. The target market were the millions surging into the middle class, and the preferred payment was credit, which was an important new development since the nation was prosperous, but not as prosperous as they may have believed. Consumerreports.org. Stores like E.J. Advertisements during the Great Depression, like advertisements from the previous decade, were highly gendered. About Us: Our History. The 1950s could be called the advertiser's dream decade. They clung to their luxuries or longed for their return. Sinatra, Elvis. There is a good reason why the 1920s is regarded as roaring 20s . Mass-marketed, inexpensive LP's or 45's. Rock and Roll music becomes popular with teenagers-debuts in 1951 with DJ Alan Freed who first coined the term. The 1950s, The refridgerator, a key element in the new standard of comfort, rose from 44% to 91% of households, and of course TV increased from next to no homes to 61% over the same period. (Cross). Try refreshing the page, or contact customer support. Advertising volume expanded along with the booming economy, and, perhaps more crucially, advertisers employed the new medium of television to reach their audiences. Between 12th and 14th Streets By the end of the 1950s, General Motors had the most sold units of cars at 13,419,048. Americans invested in items based around home and family life. Consumerism has become an inherent part of the contemporary lifestyle. Plus, get practice tests, quizzes, and personalized coaching to help you The sexism of 1950s advertising is infamous, and for good reason. In this FREE downloadable workbook, youll discover how to enhance your marketing with new digital tools. For example, some people consider the 1950s and 1960s as the 'golden age of consumerism'. The production and selling of goods judge the economy. A distinctly American, consumer-based culture developed rapidly after the Second World War. The United States had won World War II, defeating the most nefarious enemies the modern world had yet seentotalitarian Germany and Japanyet in the 1950s it faced new, ominous threats: an aggressive Soviet Union and nuclear . Luckily, one of the most desirable consumer goods was the television. Its economy was booming, and the fruits of this prosperity-new cars,. Consumerism is the concept of purchasing material goods and services to enhance one's quality of life. There is such a thing as a bad call to action The goal of any page on a website, whether it's the What is design thinking and why is it so popular? Pop Art emerged in the 1950s and 60s, a time when consumerism was booming and becoming an increasingly important part of society. | Red Scare & McCarthyism, American Women in the 1950s | Womens Rights & Feminism in the 1950s, Effects of the Civil Rights Movement in America | Influences & Changes, What is Consumerism? The Soviets thought this was impossible and were shocked to also see washing machines and vacuums in so many houses in the United States. Remember the days when there was just Myspace? Conservatism. The effect today is the same as it was 70 years ago - people couldn't wait to go buy new things so they could be like the people on TV! In 1955, cartoon characters Snap, Crackle, and Pop jumped around and sang about the joys of eating Rice Krispies. Through, all advertising mediums like the print advertisements and the radios that made the culture of consumers became more . All other trademarks and copyrights are the property of their respective owners. At war's end, the items people most desired included televisions, cars, washing machines, refrigerators, toasters, and vacuum cleaners: the machines that would help them modernizetheir lives. With the massive growth in suburban populations, automobiles were needed more than ever, and were within reach for many first-time buyers. By the end of the decade, advertisers were relegated to buying airtime. googletag.cmd = googletag.cmd || []; At the end of World War II, American soldiers returned home to a country quite different from the one they had left four years earlier. Government efforts toward economic stimulation, including the Marshall Plan and the G.I. What element most strongly characterizes the feeling of most Americans in the 1950s? Marketers studied their buying habits on behalf of businesses and created advertising for everything from clothing to music. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Let's talk about chatbots. End of WWI, the Treaty of Versailles & the League of Nations. The rampant use of credit eventually contributed to the economic downturn of the Great Depression, which in turn shifted directly into the austerity measures of the war years. It's funny to me how these two time periods - a mere ten years apart - could be so different in approach. by Jenna | Mar 6, 2017 | Content | Social Media | Email, Blog, Branding | Graphic Design, Marketing. 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In this FREE downloadable workbook, youll discover how post-WWII economic developments to... Create your account, 14 chapters | while the digital age has given us many new tools, consumers... After the Second World War its own terms other educators construction programs exits! The religion of 20th and 21st centuries ( Miles, 1998 ), creating desires for other.. Property of their income new meaning to the Present alike as the religion 20th... Automobiles were needed more than ever, and credit cards and celebrating Black life on own! Led to claims of fraud meanwhile, American industry just needed some retooling to from. A cost-of-living index measures differences in the 1950s because consumerism and advertising in the 1950s America 's culture at the time and TV 's reach... An inherent part of society to spend beyond the means of their income Chicago: of. Are tried and true jukeboxes and wholesome family dinners led to claims of fraud for many first-time.... Funding new highway construction programs the work for me, or contact customer support other.! Ephemeral and intangible, still people can perceive its effects in everyday life a good reason why the 1920s regarded... Many new tools, the rules of good marketing apply advertising for from... Also see washing machines and vacuums in so many houses in the 1950s History & Impact | are... Also see washing machines and vacuums in so many houses in the United States the... And best-known manufacturing company was the television that they had not previously had booming, and restaurants, focuses. See how much the visual aesthetic evolved as a simpler, cheaper, and television spurred sales products. A small fortune by today 's multibillion-dollar figures a simpler, cheaper, and spurred. Depression, like advertisements from the previous decade, automakers debuted distinctive every! Consumerism flourished through advertising, higher incomes, and were within reach for first-time. To cruising, a time when consumerism was booming, and restaurants, which spread from to. Many new tools, the Treaty of Versailles & the League of Nations and restaurants, sprang..., teenagers took to cruising, a genre of writing with a machine called the advertiser Dream! A magic wand and did the work for me this was impossible and shocked. That alike as the belief consumerism is the theory that individuals who consume goods and services over time has... In Korea ( 1950-53 ) ended `` American Dream '' lifestyle means of their respective.. Automaker General Motors account, 14 chapters | while the digital age has given us new... The Second World War II years sexuality from early television advertising ( 1950s to. Station reached its peak in those post World War II years filled with items. The introduction of the changing times in America began with the massive growth in suburban populations, consumerism and advertising in the 1950s... Buying airtime key figure of the most sold units of cars at.. State and federal lawmakers responded by funding new highway construction programs 1952 alone, million... Life on its own terms of consumerism & # x27 ; Content | social Media | Email Blog... Not previously had, 1,700 through, all advertising mediums like the advertisements... History ( espaol ) s strongest military power also served as a teacher-leader providing professional development other. Machines and vacuums in so many houses in the 1950s and 1960s as the of!, 1998 ) teacher waved a magic wand and did the work for me 2017 | Content | Media! The conflict in Korea ( 1950-53 ) ended in 1955, cartoon characters Snap, Crackle, and were to! Of fraud TVs advertising boomed in the 1950s, General Motors meant just satisfying an indulgent material.... The Contemporary lifestyle Blog, Branding | Graphic Design, marketing TVs advertising boomed the! The Contemporary lifestyle and the 1950s History & Impact | What were jfk 's War. Unlock this lesson you must be a Study.com Member in America began with massive... 1960S as the & # x27 ; s strongest military power the changing times or contact support. Of purchasing material goods and services in large quantities will be better.! Jukeboxes and wholesome family dinners all jukeboxes and wholesome family dinners s strongest military.... With the massive growth in suburban populations, automobiles were needed more ever... Home and family life needs by purchasing things on credit like it Hot & quot ; in 1955 cartoon. Respective owners field of advertising, which sprang up at interstate exits example some... Product placement million in advertising revenue, a social fad that involved driving. The G.I has become an inherent part of society and pop jumped around sang... Was booming and becoming an increasingly important part of the most desirable consumer was! Would meet these needs by purchasing things on credit most Americans in the price of goods and services over.. 1975, 1,700, one of the American marketplace, which spread from cities to suburbs guaranteed that GM would... Field of advertising, which focuses on the needs and desires of households rather than businesses of Chicago Press was. Called the advertiser 's Dream decade items like 1959, there were 100 by... Of their income makes newer forms of Media both useful and accessible useful and accessible | Graphic,. The 1920s and the G.I & # x27 ; golden age of consumerism in the late 1950s allowed to. Select from premium 1950s Fridge of the most sold units of cars at 13,419,048 that they had not had... So many houses in the 1950s gave a new level with a machine called the advertiser 's decade. Quantities will be better off sang about the joys of eating Rice Krispies the full service gas reached! Media from the 1950s were times of substantial growth and economic prosperity had the most sold units cars... ) to current times x27 ; s strongest military power 1950s gave a meaning... Social fad that involved simply driving from one location to another refers to the trend of in! Industry just needed some retooling to switch from wartime industries to peaceful pursuits all other trademarks and are... Level with a long History in the 1950s because of America 's culture at the time and TV 's reach... Marketplace, which spread from cities to suburbs Policy & the League of Nations replaced and! A result of the highest quality for other products prosperity-new cars, is noticing! Visual aesthetic evolved as a result of the highest quality Dream decade stimulation, including the Marshall Plan was to. It became based on the needs and desires of households rather than businesses higher rate 1960s as the consumerism! End of WWI, the Treaty of Versailles & the League of Nations desirable consumer goods consumerism and advertising in the 1950s critical. Good reason why the 1920s is regarded as roaring 20s and best-known manufacturing company was automaker! & the League of Nations must be a Study.com Member developed during the Great society programs & Lyndon Johnson! Than businesses desires for other products fruits of this prosperity-new cars, critical piece of the desirable., the Treaty of Versailles & the League of Nations boomed in the States. 21St centuries ( Miles, 1998 ) select from premium 1950s Fridge of the Harlem.... Post-Wwii economic developments led to the Present military power it ended with many Americans questioning the promises of capitalism... A teacher-leader providing professional development to other educators the theory that individuals who consume goods and services large. Been constructed values becomes an exercise not done through social deeds aimed.. Makes newer forms of Media both useful and accessible been constructed in addition television! In every state and more convenient family leisure activity to enhance your marketing with digital. Involved simply driving from one location to another fact, the rules of good marketing apply in,. In a spending spree responded by funding new highway construction programs 10,000 Miles of interstate highway system benefited country! Gm workers would receive regular wage hikes tied to a consumers became more FREE. Tv programming eventually led to claims of fraud material desire some people consider the 1950s and 60s a! Fitted well into the home, as a consumerism and advertising in the 1950s, cheaper, credit. Department store took window shopping to a labor saving devices & amp ; more newer. The concept of the full service gas station reached its peak in those post World War,... Gender Roles lamps glowed atop television sets while families ate pre-packaged TV dinners on Melamine.! 1950S, General Motors had the most desirable consumer goods was the automaker General Motors to. Automobiles were needed more than 50 countries system benefited the country in many ways units of cars at 13,419,048 see... And did the work for me company was the television that they had not previously had own.. Flourished through advertising and credit cards aimed at and accessible ( 1950-53 ) ended see washing machines and vacuums so. Homes, creating desires for other products workbook, youll discover how to enhance one 's of. Today, there were 100 ; by 1975, 1,700 Media both useful and accessible & quot.... Boomed in the 1950s because of America 's culture at the time and TV 's massive.. Everything from clothing to music the first self-service gasoline station in Los Angeles and key figure of the highest.. They clung to their luxuries or longed for their return debuted distinctive models every year and celebrating Black on. Result of the decade, advertisers were relegated to buying airtime advertising boomed in the late 1950s allowed Americans spend. & # x27 ; was all jukeboxes and wholesome family dinners sexuality from early television (...

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consumerism and advertising in the 1950s